E-commerce optimization

A faster shop. Less manual work.

In shortE-commerce optimization means working so that your shop sells more with the same team: page speed and Core Web Vitals, correct analytics (GA4, Data Studio), marketing and CRM automation, and synchronization of orders, stock levels and prices with your ERP.

Core Web Vitals

Speed is sales.

Every second of loading costs you the customer's attention. We measure Core Web Vitals — load time (LCP), response speed to a click (INP) and page layout stability (CLS) — on real devices and remove whatever slows things down, just like on the site you are reading right now.

Where we look for growth.

Speed and Core Web Vitals

We measure load time, response to clicks and page stability, and then remove whatever slows things down — just like on this site.

Analytics that add up

Google Analytics 4, Tag Manager and dashboards in Data Studio (formerly Looker Studio). Conversion paths instead of hunches.

Marketing automation

Customer segmentation, automated message series that lead to a purchase, scoring and qualification of potential customers (leads), CRM integration.

Orders without retyping

Synchronization of orders, stock levels and prices from a shop (Magento, WooCommerce, Shopify, PrestaShop) or a B2B platform to an ERP (Comarch, Odoo, Subiekt).

A CRM that works

Configuration and automation of sales processes, team training.

Conversion

A/B tests and order in the sales funnel — we check what actually works.

How we work.

  1. Audit

    Speed, analytics, the purchase path and the processes around orders.

  2. Plan

    A list of changes ordered by impact on sales and cost of implementation.

  3. Implementation

    Fixes, integrations and automations — in stages, with the effect measured.

  4. Measurement

    Ongoing monitoring of results and further iterations.

Need your own B2B portal or an app for customers? See custom applications. The full list of tools: technologies and integrations.

E-commerce optimization — questions and answers

Where do I start with optimizing an online shop?

With measurement: page speed (Core Web Vitals), the correctness of analytics and the purchase path. Only data shows what blocks sales — slow pages, manual order processes or a lack of marketing automation.

Will you integrate the shop with an ERP?

Yes. We synchronize orders, stock levels and prices between a shop (e.g. Magento, WooCommerce, Shopify, PrestaShop) or a B2B platform and an ERP (e.g. Comarch, Odoo, Subiekt), so the team does not retype data by hand. Full list: technologies and integrations.

Who is e-commerce optimization for?

For shops and wholesalers who want to increase conversion and basket value, B2B companies scaling customer acquisition, and teams drowning in manual order handling.

A free shop audit.

We will check speed, analytics and the processes around orders, and then tell you where to start.